Steps4Science Privacy Policy

Legal

Version 1.0 Last updated: 2026-05-10

This Privacy Policy explains how BM4Help GmbH handles personal data in accordance with the General Data Protection Regulation (EU 2016/679) (GDPR) and applicable national data protection laws.

1. Who We Are

Company: BM4Help GmbH

Address: Plüddemanngasse 45, 8010 Graz, Austria

Email:

info @ bm4.help

Website: steps4science.com

We are the controller responsible for your personal data when you use our apps and services.

2. What Data We Process

We process the categories of personal data set out below. What we process depends on which features you use and your settings.

Data Category

Examples

Step data

Steps, distance, goals, basic profile attributes used for step calculations (age, sex, height)

Device and app info

Device model, operating system, app version, locale, time zone, language

Identifiers

Apple Identifier for Vendors (IDFV), Installation ID, Apple Identifier for Advertisers (IDFA) (where enabled)

Purchase data

Anonymized receipts, subscription status, purchase history necessary to manage purchases

Usage data

Crash reports, screen views, user interactions, timestamps

Notification content

Notification payloads, debug logs (encrypted)

Contact data

Email address (account identification, newsletter)

3. Why We Process Your Data

We process your data for the purposes listed below, relying on the corresponding legal basis for each processing activity.

Purpose

Data Categories

Description

Legal Basis

Is Data Provision Required?

Core app functionality

Step data; device and app info; profile info

Enabling step tracking, activity goals, user profile features

Performance of a contract

Required to use the app. Without this data, the core features of the app cannot function properly.

Optional health insights

Extended health data; workout data; nutrition data

Provide broader fitness/health insights by combining activity and health metrics

Performance of a contract; consent where legally required

Optional. If provided, you receive more detailed insights about your overall fitness/health.

User communications and social interaction

Profile info; communications

Enable user-to-user interactions and community moderation

Performance of a contract; legitimate interest (Enable social interactions)

Optional. Not providing data means chat or group features won't work.

Analytics & error reporting

Usage data; device and app info

Understand usage patterns, detect crashes, improve app performance

Legitimate interest (Improve app reliability)

Optional. You can disable this in the app. If not provided, our ability to fix bugs may be reduced.

Notifications

Notification content; contact data

Sending reminders, motivational messages

Legitimate interest (Improve user engagement)

Optional. You can disable notifications. Without this data, you won't receive updates or reminders.

Advertising

Identifiers

Serving personalized and non-personalized ads

Legitimate interest (Provide targeted advertising)

Optional. You can disable personalized advertising. Ads may still be shown but will be less relevant.

Purchases

Purchase data

Processing in-app purchases and subscriptions

Performance of a contract

Required for purchases. Without this data, purchases and subscriptions cannot be processed.

Community features

Step data; profile info

Providing leaderboards, challenges and rankings

Performance of a contract

Optional. If you don't provide data, you can't take part in community rankings or challenges.

Newsletter

Contact data

Sending you marketing emails if you opt in

Consent

Optional. You can use the app without subscribing to the newsletter.

Account identification & support

Contact data

Identifying your account for login, support cases, and account management

Performance of a contract

Required if you create an account. Optional for account creation if using Apple Sign-In with Hide My Email.

4. With Whom We Share Your Data

We share your date with the following categories of recipients. If your data is processed by our service providers (processors), we ensure that they only process your data within the scope of our instructions and for the respective purposes stated above.

  • Cloud and infrastructure providers (e.g., Google Cloud/Firebase, Amazon Web Services).
  • Analytics and crash reporting providers (e.g., Firebase, Sentry).
  • Advertising partners (e.g., Google AdMob, Meta Ads) for ad delivery and measurement.
  • Purchase and subscription infrastructure (e.g., RevenueCat).
  • AI-supported features providers (e.g., OpenAI, Replicate) to generate optional health and fitness insights.
  • Payment and app store system vendors, where applicable.
  • Competent authorities or legal advisors where required by law or to protect our rights.

Some recipients are located outside the European Economic Area (EEA), including in the United States. Where we transfer your data internationally, we use legally required safeguards such as the European Commission's Standard Contractual Clauses and, where applicable, participation in the EU-US Data Privacy Framework.

For more detailed information on this, or to obtain a copy of the standard contractual clauses agreed with the recipients, please contact us using the contact details in point 1 above.

5. Your Rights

You have the following rights under GDPR:

  • Access to your personal data.
  • Correction of inaccurate or incomplete data.
  • Deletion of your data ("right to be forgotten").
  • Restriction of processing under certain conditions.
  • Data portability in a structured, machine-readable format.
  • Objection to processing based on our legitimate interest.
  • Withdraw consent at any time for processing based on your consent (Withdrawal of consent does not affect the legality of the data processing carried out up to that point.)
  • Complain to your local authority or the Austrian Data Protection Authority (Datenschutzbehorde), Barichgasse 40-42, 1030 Vienna (www.dsb.gv.at).

To exercise your rights, contact us at  info @ bm4.help or via in-app settings.

6. Profiling & Automated processing

In accordance with Art. 22 GDPR, we do not use automated decision-making to make decisions about the establishment and implementation of a business relationship with you. No profiling is carried out when using our services.

We may use your data to:

  • Show your rank in leaderboards or challenges.
  • Send you motivational messages.

These features are part of our service and do not involve automated decisions with legal or similar effects.

You may disable:

  • Leaderboards and challenges: via Settings → My Profile.
  • Notifications: via Settings → My Profile → Notifications.

7. Is Providing Personal Data Required?

Some data (e.g., steps, goals, and purchases) is required by contract. Without it, we cannot offer our core services.

Other data (e.g., chat features, analytics, advertising preferences) is voluntary, and you may disable or avoid providing it without any legal or contractual consequences. However, not providing it may limit certain features or result in less optimized performance.

If you have questions about what is required vs optional, contact us at

info @ bm4.help

8. Contact Information

We do not currently appoint a Data Protection Officer, as not legally required.

For any privacy concerns or questions, contact:

steps4science GmbH

Email: info @ bm4.help

Website: https://steps4science.com

9. Website & Cookies

This section applies to visits to our websites (for example, steps4science.com and related pages).

9.1 Why we use cookies and similar technologies

  • Required cookies: to provide core website functions, security protections, and technical stability.
  • Preference cookies: to remember settings such as language and region.
  • Measurement cookies: to understand page usage and improve website content and performance.

Cookies are small text files stored by your browser. We may also use similar technologies such as local storage or SDK-based identifiers where relevant.

9.2 Analytics tools

For website analytics, we may use providers such as Google Analytics to evaluate site usage, compile aggregate reports, and improve our services. Where configured, IP anonymization is applied before further processing.

Google may process data outside the EEA. Where required, transfers are protected using appropriate safeguards such as the Standard Contractual Clauses.

More information: Google Analytics Terms and Google Privacy Policy.

9.3 How to manage cookies

  • You can block or delete cookies in your browser settings at any time.
  • You can disable Google Analytics using the browser add-on: tools.google.com/dlpage/gaoptout.
  • If you block required cookies, parts of the website may no longer work correctly.

Legal basis: required cookies are processed on the basis of our legitimate interests (Art. 6(1)(f) GDPR); non-essential measurement cookies are processed based on consent where legally required (Art. 6(1)(a) GDPR).

Version: 1.0

Last Updated: 2026-05-10 Significant changes will be communicated in the app and on our website.

You can request previous versions at

info @ bm4.help.